From Fair Trade to Community Tourism: Xetonox an example in the Guatemala Highlands
MAYAWORKS, a not-for-profit organization based in Chicago, IL has been working for 14 years supporting projects for a group of women in Xetonox, a Maya Cackchiquel village in the Guatemala Highlands. These projects are focus on fair-trade marketing of their handicrafts, providing the program participants with microloans and scholarship funds for their children.
Since MayaWorks foundation, Four Directions has provided them twice a year, with tour services for groups of American visitors they bring as part of their rising of funds and support. Among these tour services there is a Guatemala City Tour with emphasis on Social Justice.
One of the MayaWorks program participants is Mrs. Vicenta Sepet in whose home meetings take place and a delicious homemade lunch is served to the international visitors.
Based on the relationship built up between 4D and MW, the wholesale client Wildland Adventures includes a donation to MW for each client that buys one of their Guatemala programs, all of them hosted by 4D. Based on the relationship built up between 4D and the community of Xetonox, several 4D itineraries include visiting Xetonox with lunch at the Sepet Family as well as periodical in-kind donations to the village schools.
A new 4D wholesale client REDCORN Travel, is also including visiting Xetonox and the Sepet family, focus on the support to their textile traditions.
Text in Spanish:
De Comercio Justo a Turismo Comunitario: Xetonox, un ejemplo en el Altiplano de Guatemala
En la Aldea Xetonox, en el Municipio de Tecpán Guatemala, Departamento de Chimaltenango, la organización internacional de apoyo al comercio justo (Fair Trade) MAYAWORKS, con sede en Chicago, EEUU, viene desarrollando desde hace 14 años proyectos con un grupo de mujeres proporcionando apoyo a la comercialización de productos artesanales, el otorgamiento de microcréditos, y becas para estudio de sus hijos e hijas, así como aportes para la escuela de la aldea.
Desde la fundación de MayaWorks, Four Directions le ha proporcionado 2 veces al año, servicios turísticos para grupos de personas de EEUU que traen a la visita de sus programas, como mecanismo para lograr colaboradores. Entre estos servicios turísticos se incluye un tour de la Ciudad de Guatemala con enfoque en justicia social.
Una de las participantes del programa de MAYAWORKS en Xetonox es la señora Vicenta Jutzutz de Sepet, en cuya casa se reúnen las demás participantes y se les proporciona el almuerzo a los visitantes extranjeros.
Con base en la relación desarrollada entre Four Directions y MayaWorks, el cliente Mayorista WILDLAND ADVENTURES incluye una donación a MayaWorks por cada cliente que visita Guatemala.
Con base en la relación desarrollada entre Four Directions y la comunidad de Xetonox, algunos itinerarios incluyen la visita de la aldea con almuerzo en casa de la familia Sepet y donativos periódicos de libros y materiales de estudio que se entregan a la escuela de la aldea.
Un nuevo mayorista de Four Directions, REDCORN TRAVEL, está formalmente incluyendo la visita de la Familia Sepet y de la Aldea Xetonox, con énfasis en el apoyo a sus tradiciones textiles.
Tags: american visitors, community tourism, four directions, group of women, guatemala highlands, trade marketing


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May 19, 2010
Hola!
Love the blog and the articles. We’re dreaming up the next trip!
May 19, 2010
Hola! I’m looking forward to your blog posts and visiting again soon.
June 9, 2010
Wildland Adventures is a proud supporter Maya Works and encourage our travelers to get involved in local communities like Xetonox.
June 9, 2010
MayaWorks’ relationship with Four Directions has greatly enhanced the economic development work we do with women artisans in the central highlands of Guatemala. While there have been numerous fundraising opportunities channeled through 4D, this is only a part of what 4D has accomplished for MayaWorks. Our visitors to Guatemala have been vastly enriched by the knowledge and sensitivity that Alfonso, Diana and the 4D team impart to our delegations. They are incredibly knowledgeable about Guatemala and the Maya and they deliver this knowledge with great sensitivity and perspective. Our tour participants learn so much and return to the United States charged up to work on behalf of women’s economic development in Guatemala.